Research Publications

1

IoT-Driven Smart Tourism Technologies and Its Impact on Tourist Experiences: A Case Study of Itanagar Smart City

M Tagiya, O Mara

Intelligent Electrical System and Industrial Automation, 2026, ISBN 978-3-032-12473-9, ISBN 978-3-032-12474-6 (eBook), Page -82-94, DOI: https://doi.org/10.1007/978-3-032-12474-6,

2

Smart Learning Environment: How an Adaptive Learning Technology and AI-Tools Influence Student Engagement and Satisfaction

M Tagiya, O Mara

Intelligent Electrical System and Industrial Automation, 2026, ISBN 978-3-032-12473-9, ISBN 978-3-032-12474-6 (eBook), Page-95-110, DOI: https://doi.org/10.1007/978-3-032-12474-6,

3

Entrepreneurship Development through PMKVY: A Pathhway to Reducing Unemployment among School Dropouts in Changlang and Papumpare Districts of Arunachal Pradesh

T Talu, O Mara

International Journal of Academic Excellence and Research, 2026, ISSN: 3107-3913(Online), , DOI: https://doi.org/10.62823/IJAER/02.03.242

4

Socio-Economic Impact on Farmers Through Arunachal Pineapple Festival, Bagra Circle, West Siang District, Arunachal Pradesh India

Y Bagra, O Mara

International Journal of Research in Commerce and Management Studies, 2026, ISSN:2582-2292;Vol.8, No.04,, Page- 645-654, DOI: https://doi.org.10.38193/IJRCMS.2026.8445

5

Technical Efficiency of Yak Milk Producers in Eastern Himalayas: A Stochastic Frontier Analysis Approach

T Choephel, O Mara

Asian Journal of Dairy and Food Research, 2026, Volume 45;Issue 2,, Page-345-350, doi10.18805/ajdfr.DR-2398,

6

Economic Contribution of E-Commerce on Restaurant Business: A Case of Capital Complex Region of Arunachal Pradesh, India

O Mara,

Journal of Management (JOM), 2005, Volume 12, Issue 3, Page-81-95, DOI: https://doi.org/10.34218/JOM_12_03_006,

7

Traditional Feeding Practices of Brokpas in Arunachal Pradesh Pradesh: A Case Study on Estimating Economic Efficiency of Yak Herders in Northeast India

T Choephel, O Mara

Research on World Agriculture Economy, 2025, Volume 06; Issue 04, Page-513–525, https://doi.org/10.36956/rwae.v6i4.205

8

An Examination of Financial Literacy Among Women Entrepreneurs in the Capital Complex Region of Arunachal Pradesh

O Mara,

International Research Journal, 2025, Volume 12, Issue 10, Page-197-206, DOI: https://doi.org/10.56975/tijer.v12i10.159906

9

Digital Transformation and Profit Margins in Travel Agencies: An Emperical Study

O Charu, O Mara

International Journal of Innovative Science and Research Technology, 2025, Volume 10, Issue 9, Page-657-663, DOI: https://doi.org/10.38124/ijisrt/.25sep648,

10

Beyond Skills: Psychological Impact of the Pradhan Mantri Kaushal Vikash Yojana (PMKVY) Training on Youths in Changlang and Papumpare Districts of Arunachal Pradesh

T Talu, O Mara

International Journal of Interdisciplinary Approaches in Psychology (IJIAP), 2026, Volume-4, Issue-7, Page-105-131, DOI: https://doi.org/10.61113/ijiap.v4i7.1599

11

Artificial Intelligence in Travel and Hospitality: A New Era for Visitor Engagement

M Tagiya, O Mara

Proceeding of Second International Conference on Advanced Computing and Systems, 2026, ; LNNS 1887,ISBN Print: 978-3-032-20252-9 and ISBN Online: 978-3-032-20253-6, pp.425-439, DOI: https://doi.org/10.1007/978-3-032-20253-6¬_33,

12

The Impact of E-Commerce Trends on Profit Margin in Online Ticketing Services in Itanagar Capital Region

O Charu, O Mara

International Journal for Multidisciplinary Research, 2025, Volume 7, Issue 5, Page-1-10, DOI: https://doi.org/10.36948/ijfmr.2025.v07i05.56247,

13

A Study on Profit Margin in E-Commerce Courier Services: The Role of Delivery, Competition, Distance and Service Quality

O Charu, O Mara

International Journal of Creative Research Thoughts (IJCRT), 2025, Volume 13, Issue 9, Page-287-293, DOI: https://doi.org/10.56975/ijcrt.v13i9.293724,

14

Examining the Effectiveness of Risk Mitigation Strategies in Reducing Financial Losses

Md A A Mazumdar, O Mara

International Research Journal of Mordernisation in Engineering Technology and Science, 2024, Volume:06/Issue:10, Page-3069-3078, DOI: https://www.doi.org/10.56726/IRJMETS62729,

15

Tourist Delight in Smart City: Uneveiling the Impact of Smart Technologies on Satisfaction

M Tagiya, O Mara

Intelligent Electrical System and Industrial Automation, 2024, ISBN: 978-981-97-6805-9, Page-291-303, DOI: https:/doi.org/10.10079/978-981-97-6806-6,

16

Does tour quality impact tourist satisfaction? Experiences from Arunachal Pradesh, India

M Tagiya, O Mara

Business Analyst Journal, Emerald Publishing Limited, 2024, ISSN: 0973-211X, , DOI; https://doi.org/10.1108/BAJ-12-2023-0072,

17

Do Green Practices Influence Pro-Environmental Behavior? An Analysis of the Role of Green Mindfulness

M Tagiya, O Mara

International Journal for Multidisciplinary Research, 2024, Volume 6, Issue 4, Page-1-13, DOI: https://doi.org/10.36948/ijfmr.2024.v06i04.25379,

18

Can Biospheric Values and Local Environmental Concern Shape Private Sphere Behaviors Toward Sustainable Living?

M Tagiya, O Mara

Indian Journal of Natural Science,, 2024, Vol.14/issue 82, ,

19

Sustainability in Hospitality: The influence of Hotel’s Green attributes on Guest, Pro-Environment Behavior

M Tagiya, O Mara

Effulgence-A Journal of Management, 2024, ISSN (O): 2456-6675, ISSN (P): 0972-8058, Page-1-7,

20

A Study On Effectiveness Of Training And Development – A Case Study Of North Eastern Electric Power Corporation Ltd Head Office, Shilong

A Garg, O Mara

Psychology and Education, 2021, ISSN: 00333077, Page- 3447-3455, DOI: https://doi.org/10.17762/pae.v57i9.1381

21

Recruitment and Selection in LIC of India: A Study of Itanagar, Naharlagun and Pasighat Branches, India

P Modi, O Mara

East African Scholars Journal of Economics, Business and Management, 2020, Volume-3/Issue-1/Jan-2020, PP-07-13,

22

Impact of Promotion on Employees Performance of LIC of India with Special Reference to Pasighat, Naharlagun and Itanagar Branches

O Mara, P Modi

East African Scholars Journal of Economics, Business and Management, 2020, Volume-3/Issue-1/Jan-2020, Page-01-06,

23

Training and Development in LIC of India with Special Reference to Pasighat, Naharlagun and Itanagar Branches of Arunachal Pradesh, India

P Modi, O Mara

International Journal of Humanities and Social Science Invention, 2020, Volume-3/Issue-1/Jan-2020, Page-20-24,

24

Performance Appraisal in LIC of India: Some Empirical Evidences from Naharlagun, Itanagar and Pasighat Branches of Arunachal Pradesh, India

O Mara, O Mara

International Journal of Humanities and Social Science Invention, 2020, Volume-9/Issue-1I/Jan-2020,, Page-15-19,